The use of color is essential in our personal expression, it identifies ourselves. As the world continues to use water on a faster scale than it can be renewed by the planet, preserving this vital element has become a growing concern.
New denim dying techniques and creative technologies have emerged to minimize the negative impact to the environment. Tavex is proud to become the first to adopt in the Western Hemisphere the Cadira® technology developed by DyStar®.
BlueBest is our first family of products developed with Cadira®️ technology, designed to minimize our environmental footprint by significantly reduce water usage and eliminate the use of harsh chemicals necessary to dye denim under conventional methods.